FEE3 2025 Retrospectives

Hiya! It’s me, it’s the end of the year, and it’s time for a look back at this year’s FEE3, to talk about what went right (most things) and what went wrong (almost nothing). If you want your little summary of the post in a nutshell, that’s basically it: this year was incredibly smooth sailing, both behind the scenes and publicly. This isn’t really going to be that in-depth of a post as a result, so instead this is mostly going to be where I share my thoughts as the event organizer on what I’ve observed about the event as potential pain points.

Organizational ease

Running FEE3, at this point, is extremely simple stuff. There’s a small stable of volunteers who are experienced and committed, and several years of FEE3 changes were made with an eye towards lowering overhead from the organizers. The most “difficult” part of the process is mostly time-consuming - that being, QC, with a looot of videos to sift through every year.

Trailers are very easy to QC, being so short and easy to pay full attention to for their full runtime, but longer showcases are much harder to pay full attention to, especially when their runtime stretches towards the hour mark.

There is some potential difficulty in the social aspect of playing organizer - you have to get in contact with people, sometimes to deliver bad news, and be able to delegate and keep the ball rolling in the process - but the volunteers this year were real good at self-organizing whenever I’d fail to check in on them, and I’ve already offered to be previous years’ organizers’ “have tough conversations” girl in the past. I think as long as people are willing to help make up for any areas the organizer isn’t fully comfortable within, FEE3 can continue to run itself very easily and comfortably in its current format.

That being said:

Format issues

FEE3 has three problems I observed while running the event this year. None of them are crippling, and if the event continued to be run exactly as is for the rest of time, nothing bad would happen necessarily. Regardless, I think the event could be improved by addressing these issues.

6 AM

the 6 AM time slot is kind of where showcases go to die. Videos uploaded in this time slot garner basically zero discussion, and oftentimes we failed to even add them to the FEU discord announcement channel because everyone was asleep and nobody was free to post anything until the next video was already up.

Ostensibly, we have such long periods between uploads so people have time to discuss each video. In my experience, however, discussion was much less of a thing this year, and what discussion was to be had often took place regardless of whether or not a new video had been uploaded. I don’t think videos need to be nearly so far apart as to necessitate uploading at 6 AM in the first place.

Showcase length

Longer showcases simply do not garner attention. Now, in previous years, this was the kind of thing I wouldn’t care about, but in the wake of the gradually lessening amount of discussion around each showcase, their purpose becomes far more about advertising, raising awareness about a project’s existence to get some eyes on it that might not otherwise find it.

To this end, I think these larger gameplay showcases shouldn’t be the “main” showcase for any of these projects. They make the QC process more difficult, suffer in view count and viewer retention, encourage less discussion, and just generally do a disservice to any project that chooses to submit in this format. They could still have a place as some kind of secondary showcase, something uploaded alongside a shorter snappier trailer, but I don’t think they should be a substitute. For whatever it’s worth, I think this year’s interview showcases that I ran are in a similar boat. I greatly enjoyed running them and am proud of the final product, but the numbers are the numbers.

Viewer fatigue

In its current form, FEE3 experiences a significant drop off in interest towards the back half of the event. People have, rightfully, begun viewing their showcase being on, like, day 9 as a bad sign, and sure enough most showcases at around this point experience significantly lower views.

There were exceptions to this rule, but almost all of them were crossover appeal hacks, where they were able to tap into multiple algo streams at once to get their video put in front of deltarune fans or pokemon fans or what have you.

I think finding a way to compress the length of FEE3, preferably without sacrificing the number of showcases, would be a major boon for the event going forward.

Shifting priorities

I think FEE3 is due to change some of its purpose. I’ve been a proponent of FEE3’s existing format for like half a decade, owing to a belief that the event’s primary purpose was as a celebration of the community’s efforts over the last year, and a moment for everyone to come together and talk about each other’s projects.

I think the reality is that the hacking scene is more fractured than it used to be, though not in a bad way. People have largely drifted off into various sub-communities, with FEU acting more as a nexus point for the community rather than a hub in its own right. As a result, there’s much less of a sense of people coming together, as what discussion is to be had is typically happening in isolated pockets of the community.

There’s also a lot more projects being made that people have, by and large, not heard of, or else not heard from since previous FEE3. Again, this is due in part to the fracturing of the community: even if a project’s dev is actively posting about their game, there’s a good chance they’re doing it where nobody can even see besides their own particular community.

As a result, I strongly feel that FEE3 should start leaning into its role as a way to get the word out about these projects, and shift its priorities towards acting as, essentially, an advertising venue for the hacking scene. I’ll admit that I miss the days of every FEE3 showcase having a bunch of chatter about it after each upload, but missing those days doesn’t really justify trying to pretend that’s still what the event is good for when it clearly isn’t anymore.

Moderation

This is a minor thing, but one that bothered me as something I didn’t have the tools to do better. The youtube comments this year seemed a little nastier than usual, which is very much just a thing that will happen sometimes and isn’t really a problem one can fix. However, it did necessitate more comment deleting than I’ve heard past organizers had to get up to. I’m not in the habit of removing comments just for being negative, even overtly so, but some comments were just straight up insults to the creator or the community.
The problem with this isn’t anything to do with those comments being made - again, that’ll just happen, and it’d be very silly of me to make a bullet point in the retrospective to finger-wave and chastise people for being mean online. The actual issue is that I was the sole person with keys to the channel during this time, meaning I had to do all the moderation myself. I read every single comment made at this year’s FEE3, just to make sure nothing flew under the radar, but a couple projects in particular had some particularly nasty waves of comments that I didn’t catch until well after those projects’ devs had seen them.

Letting devs’ special moment in the spotlight get spoiled by this kind of stuff is something I think we should try to make sure can be avoided going forward, even if that just means making sure we have volunteers who can watch the comments closely for the first hour or two after a showcase goes up.

Conclusions

I think FEE3 is at a place where adding more organizational overhead isn’t going to be a massive strain, given how smoothly the event can be run at this point. We can put some more effort into the event and find solutions to some of these issues that might not have seemed viable during the period when organizer burnout was a huge issue.

As a result, I think now’s a great time to start thinking about evolving the event going forward, preferably in slow and measured steps. Experimenting with the format in small ways, seeing what works, getting the actual numbers and data to support our hypotheses about what is and isn’t a boon to the event, and then figuring out what to keep and what to ditch, would do us some good.

A part of why I’m comfortable suggesting this is that I fully intend to run the event next year, if Cam will have me, and I can easily see myself doing so again the following year as well. If I’m going to be sticking around for a little while anyway, I don’t mind picking up some extra workload if it means I can help improve this event going forward.

I have a few more specific ideas for format changes I could imagine trying out for the event, but I want to open the floor for viewers, volunteers, and past organizers to give their own thoughts about the event as well. I think this year was one of the chillest we’ve ever had - one of the biggest controversies appeared to be my voice lmfao - and I’m really glad, after some of the turmoil in past FEE3s, that this year was so pleasant and fun. I had an absolute blast running this event, and am pumped to do so again.

I want to give a shoutout also to a specific volunteer this year: Sphealnuke’s contributions behind the scenes were more or less completely private and invisible, but he was invaluable for this year’s events, helping with huge swathes of the scheduling and QC portions of the event. He did a wonderful job, and I really appreciate his help. I also want to thank all the rest of our volunteers for their lovely work, especially when I ended up falling behind on my own share of the workload. You all made this event happen, just as much if not moreso than I did, and I’m really proud of everyone for how the event came together <3

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I don’t know if I’m alone in this, but gameplay instead of a trailer shows a lot more of how the game actually is to play, and makes me much more excited for the projects

I do agree that those that are too long can be cut down, but I still think there’s space for gameplay showcases too

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I agree about their merit, but I think these showcases would be better suited as an additional upload alongside a trailer, or else uploaded in some other form. These aren’t quite statements made to the tune of “well I like trailers better” - this is from looking at analytics.

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I’m of the opinion the format of FEE3 aligns more with trailers than gameplay vids.

If I see an hour long video on a hack I’m not sure about, I don’t feel inclined to watch it over a zippy 2-3 minute showcase of the key details. I also agree that a gameplay video can then be uploaded alongside it to go over the finer points. But I understand that not everyone wants to deal with that level of video editing and we should, on some level be thankful devs upload anything at all :grinning_face:

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Absolutely. FEE3 NEEDS to start shifting towards content creation

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Thank you so much for running the event and showcasing my project! I think it was a success for getting more eyeballs on it than just the Tellius modding communities I usually stick to! When it comes to feedback, I was initially selfishly expecting each video to have a Youtube premiere so I could see live reactions like you’d see at a E3 or Nintendo Direct. Maybe you all tried this already (this is my first FEE3 so idk) but maybe having multiple trailers premeire back to back live could be hype? I’m sure time zones are a consideration when it comes to this so there might need to be concessions made. Anyway, good job!

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hear me out: 3 day back-to-back hour-long post-commentated trailers hosted by FEU vtuber Jeff FEUghly

if voted for FEE3 dictator 2026 i will

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SACRED LOOTERS YIPE! (Probably gonna make the next demo when its summer and my interest of fire emblem peaks)

I’m wondering if something on a regular basis would be better than sticking to only once a year. FEE3 could still exist as a catch-all, but having monthly or even weekly posts just to prop up upcoming or in-progress hacks could be a good idea. This Week In Hacking, or something like that. Though I have no idea how you’d select what things to even talk about without it being biased in some way.

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This is an idea that’s been thrown around a lot, with the usual conclusion being that we don’t have the kind of manpower/creative output that this kind of thing would require. This kind of content creation is exhausting and I wouldn’t blame people for wanting to spend that effort on their own endeavors.

Long ago, we had the idea of hosting a more freeform FEU direct podcast, of which we even recorded the first episode (this was circa 2016; I believe the files are lost to history).

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Why not poll the community to see who would be willing to do it? Worth a shot, at least. FEE3 itself is already worked by volunteers, so this wouldn’t too different (though on a bigger scale, admittedly). Though given how longer videos at FEE3s do, I worry that podcasts or stuff like that wouldn’t be great for visibility either, even if they are uploaded regularly. Just little bullet point videos to shout stuff out and point people to their threads or subcommunities.

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This would require hacking to have enough going on in any given week that such a thing would be interesting to talk about on such a frequent basis. In a given month, maybe, but a lot of hack projects just keep on keeping on for months or years at a time, and figuring out how to include the lesser known under the radar stuff (which FEE3 is especially good at spotlighting) would be very difficult. All of that without mentioning the fact that it would require near constant upkeep from the people running that project and would almost certainly attract far less attention compared to the snazzier, more eventful trailer releases.

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Does it need to be project focused? Could be a retrospect on previous hacking trends, or something design related like the common ways to buff armors, or even something on art or ui approaches if someone has something interesting to say. Hacking related, but not reliant on progress.

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Congratulations on the smoothly running FEE3 this year. It was a joy to participate in and I’m already looking forward to the next one!

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The project of the week certainly has been tried. It usually ends up as the project of the arbitrary time period. Project of the Week Voting: THE REVIVAL OF THE REVIVAL
The last attempt was five years ago, as linked above. I’d be willing to stick banners up and run polls in the vein of that, but I certainly wouldn’t have time to do anything involved such as a podcast. I’ve got my own projects to work on.
For what it’s worth, there are many, many projects out there these days. There’s about 100 or so complete GBAFE hacks, and that’s just me going off the directory. I’m certain there are more. Factor in WIPs and there isn’t really any threat of running out of content, if you’re willing to trawl through the archives a bit.

I’m pretty sure the first (and only) FEU Direct is still on the FEU channel? It was mostly gushing about Emblem Magic, before FEBuilder appeared and completely stole its thunder. I also made a romhack promise I couldn’t keep. It’s late, but I’ll edit in the link tomorrow if it is.

As for FEE3 itself, this year it went… smoothly. Nothing really went awry. This is a good thing. I don’t really have all that much to say. I submitted another trailer, but without an accompanying release. What happens, happens.

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Weekly reaction videos

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Have you tried viewing other “E3” format things to see how they are formatted? Like F3 or Monster Taming Direct? I find it easier to retain and pay attention to a single hour long video with timestamps as opposed to 20+ videos of varying length and “content”.

And also, the videos themselves, of which I saw, were fine. I think thw ones that stood out to me more were ones that mentioned specifically how they stand out from other rom hacks. Mention somewhere at least how the game or story is unique. Pretty much, a trailer. But I don’t think it should just be those either… i guess, I am thinking how this could feel more like an event. In a feasible way.

I saw some of the comments on YouTube, and I don’t know what stick got up their asses

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Would it be practical to have two FEE3 events a year, with reduced output in each? Would that at all mitigate the effort to organize such an event?

Didn’t we have that with Archanea Monthly? The call went out for volunteers and seemingly no one took it up given we haven’t gotten a new issue since February.

The idea of a podcast talking about projects certainly has some merit, although getting it out between showcases may be difficult since they’re daily/every 6 hours. As for things like interviews I noticed they tended to be around half an hour-ish. Perhaps that could be shaved down to around 15, or even 10 minutes if there’s a smallish list of questions and the person being interviewed doesn’t go on a lot of side tangents (Not that I’m saying anyone did, I’m just saying if I was interviewed, I’d know I’d go on side tangents. More of a dig at myself LMAO).

I like the idea of weekly or monthly posts Krash brought up as I feel that could be a good way of showcasing some work going on in the Universe. This way it’s not just limited to the E3 itself, but also might help with buildup as well.

I’m curious as to what other people think. I think it’s wise to get a large pool of information, lots of ideas and lots of potential ways to move forward.