So to start with; Iâm not active here, but I have taken an interest in FEE3 with submissions in the last two years. Especially last year, my project performed way beyond my expectations last year, and I think the way it was presented was definitely part of the reason.
Last year we had (roughly, probably miscounted somewhere)
- 25 videos shorter than 10 minutes, though you could even differentiate between these and look at the 3-minute trailers vs the introductory videos
- 14 videoâs between 10 and 30 minutes
- 24 videoâs between 30 and 50 minutes
- 15 almost hour-long videos, one actually at exactly 1 hour and most of these are so close (58 + min) that they might as well count as such.
If weâre generous and say that the first set average roughly 5 minutes, thatâs just over two hours of watch time. (most are 2-3 minutes)
For the second, weâll go middle of the road for 10 minutes, thatâs almost two and a half hours. Close to the first.
24 videos worth, say 40 mins, shoots up to 16 hours.
And the last one is pretty much another 15 hours.
Thereâs a gigantic jump between the first two and the latter two, and even if we shift things around to 15-minute breaks, the difference will only be a bit smaller.
Youâd have to spend 1.4 days watching the long-format videos out of the 20 days FEE3 was running, continuously. Thatâs 7% of the entire time between the first and last video.
For the same amount of videos, you could be done in 4 and a half hours, spread over 20 days.
FEE3 is not meant to be viewed in its entirety by everyone, but I donât think itâs a bold assumption to say that the longer videoâs had a large amount of drop-off after a certain point. Iâd be curious to see where the drop-off point is when people stop caring. This could be used to inform what the optimal max time is for video length.
I donât know if it is 30, maybe it is more, maybe less. I do know that 50% of the videos are almost 8 times as many hours of watch time than the other 50%, and that just seems like it is an egregious amount of overtime.
I donât know what the workload is when hosting FEE3. But even if you limit yourself to 20 submissions, youâll still have to watch all 80 actually submitted videos and then not only decide if they meet the lowest bar of entry, but also which one outperformed the other so that it could make the final cut.
This seems to me like a similar, in some cases even bigger workload. And if you want to prevent that youâd have to give golden tickets before submissions open, âYou get to submit a video this year based on reason Xâ, and that also does not sit right with me.
I like the current structure, where it is open to all as long as a minimum bar of entry that is objective is maintained. Itâs mostly for the creators.
But please shorten the length, cutting down to 30 minutes max means you have saved at the very least 8 hours of quality control where someone had to watch the videos. Thatâs quite a bit, and it is probably more than that. If 30 becomes the longest a video can run, the middle of the pack will shift. The current 30 min videos will also shift down.